Business Website Resource Guide

How To Test A Business Website Before Hiring A Web Designer

Before investing in a business website, it is important to understand how website speed, mobile usability, accessibility and Google visibility can affect customer trust, enquiries and long-term online growth.

Many modern business websites struggle with slow loading speeds, weak Google visibility and poor mobile usability — even when they look visually professional on the surface.

In this guide:

How to test website speed

What Google PageSpeed scores mean

How to check mobile usability

Why accessibility matters

Signs a website may hurt SEO

What to look for before hiring a web designer

Website Speed

Google Visibility

Mobile Usability

Accessibility

Test A Website Website Performance

Website testing powered by Google PageSpeed Insights

Educational business website resource by Crane Platform Labs — supporting businesses across Wagga Wagga, Albury, Griffith, Temora, Junee and regional NSW.

Regional NSW business owner testing website speed and mobile usability on a modern business website

GOOGLE PAGESPEED INSIGHTS

Test Website Speed, Mobile Usability & SEO Performance

Google PageSpeed Insights is one of the easiest ways to quickly test how a business website performs across mobile devices and desktop browsers.

Website speed and usability now play an important role in customer experience, Google rankings and how effectively a website generates enquiries online. Slow-loading websites, oversized images and poor mobile layouts can negatively affect both SEO and customer engagement.

Most business website traffic now comes from mobile devices, which means poor mobile usability can directly affect customer enquiries, accessibility and long-term Google visibility.

Common website problems may include:

Large uncompressed images

Slow-loading homepage banners

Cluttered mobile layouts

Hard-to-find contact information

Poor accessibility contrast

Excessive animations and scripts

Google PageSpeed Insights helps test:

Website loading speed

Mobile responsiveness

Accessibility standards

Local SEO and Google visibility

Website best practices

Core Web Vitals performance

0–49 Poor

50–89 Needs Improvement

90–100 Good

A perfect score is not always necessary — however consistently low scores can indicate performance, usability or accessibility issues that may negatively affect customer experience and Google visibility.

Website testing tools should be used as a guide rather than the only measure of website quality. Good design, strong customer experience and clear enquiry pathways remain equally important.

Open PageSpeed Insights Request A Free Website Review

LIGHTWEIGHT BUSINESS WEBSITES

Websites Built To Perform For Real Businesses

A business website should do more than simply look professional — it should create trust, support enquiries and provide a smooth experience across mobile devices, tablets and desktop browsers.

Crane Platform Labs builds lightweight business websites designed to load quickly, support strong Google visibility and provide a clear, user-friendly experience for customers searching online across regional NSW.

Unlike many template-based website builders, lightweight websites can significantly improve loading speed, mobile usability and long-term website performance by reducing unnecessary scripts, animations and page bloat.

Fast & Lightweight

Built For Mobile

Google-Friendly Structure

Clear User Experience

Built for regional NSW businesses using lightweight, modern web standards focused on performance, usability and long-term online growth.

Request A Website Review Learn About Our Services